Driving efficient growth through Account Based Inside Sales and modern Revenue Operations

Scaling the world’s best companies

We are a Strategic Sales and Sales Operations advisory firm for Enterprise B2B Technology Companies

We have over 50 years of combined experience in sales leadership and revenue operations. We’ve been a part of four IPOs, and several successful acquisitions. We’ve seen hyper growth before and apply these practices when working with our clients.

How we can help

We have experts in Sales Coaching/Mentorship, Revenue Operations, and High-Velocity Inside Sales.

Together, let’s make it work

Articles, Videos, and Podcasts

With over 50 years of combined SaaS Sales experience, we have tons of advice we’d like to share with you
Why SDRs Are The Most Important Role In The Sales Function

Why SDRs Are The Most Important Role In The Sales Function

In this SaaStr podcast, hosted by Harry Stebbings of The Twenty Minute VC, Lars explains why he believes that SDRs are the most important role in sales and how their role ensures a full pipeline compared to the role of demand gen and marketing.